Radio
Awareness Quiz For Talent
We’re fortunate enough to work with many morning shows and personalities – some are winning and doing great, others are on a steady rise, and
Weather Treatment?
As clients and readers of this space know all too well, I’m like a broken record with my use of the word treatment. But it’s
The Santorum Lesson For Radio
The three Rick Santorum victories last night tell a giant story for media brands and talent. Whether it’s politics, TV or radio, not everything that
The Power of Controversy
If the FCC levies a fine over M.I.A.’s bird dropping during the Super Bowl halftime show, the singer will receive the bill. According to TMZ,
Winning With the E3C Mentality
Every Break Counts. For talent and programmers, while it may sound cliché, every break does count, and talent alone won’t win the big one –
Zucks Got Guts
New polls are showing Facebook users hate the new Timeline feature — and there’s an interesting parallel for media brands and talent to consider. Most
Everyone Is Replaceable
In a somewhat surprising development, three personalities are out at “X Factor.” Steve Jones (host) and (judge) Paula Abdul were asked to leave. Nicole Scherzinger
NBC Isn’t Afraid of Controversy
We’re no prudes or strangers to shock entertainment, having worked with countless shock jocks in radio. But the producers of NBC’s “Fear Factor” are taking
