Browsing Category

Talent & Personality

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Awareness Quiz For Talent

We’re fortunate enough to work with many morning shows and personalities – some are winning and doing great, others are on a steady rise, and

February 14, 2012 Radio, Talent & Personality, TV
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Weather Treatment?

As clients and readers of this space know all too well, I’m like a broken record with my use of the word treatment.  But it’s

February 13, 2012 Media, Radio, Talent & Personality, TV
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Add Another to the List

If it feels like we’ve said this over and over, it’s because we have.  Think before you Tweet! While we could cite many examples of

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The Santorum Lesson For Radio

The three Rick Santorum victories last night tell a giant story for media brands and talent.  Whether it’s politics, TV or radio, not everything that

February 08, 2012 Branding, Media, Radio, Talent & Personality
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The Power of Controversy

If the FCC levies a fine over M.I.A.’s bird dropping during the Super Bowl halftime show, the singer will receive the bill.  According to TMZ,

February 07, 2012 Branding, Media, Radio, Talent & Personality, TV
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Winning With the E3C Mentality

Every Break Counts. For talent and programmers, while it may sound cliché, every break does count, and talent alone won’t win the big one –

February 06, 2012 Radio, Talent & Personality, TV
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Super (Bowl) Lessons

With the Super Bowl being just days away, how can we not take a look and learn from it.  The event and everything associated with

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Everyone Is Replaceable

In a somewhat surprising development, three personalities are out at “X Factor.”  Steve Jones (host) and (judge) Paula Abdul were asked to leave.  Nicole Scherzinger

February 01, 2012 Media, Mobile, Radio, Talent & Personality, TV
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